Deine Aufgaben Demand Generation & Pipeline: Build and scale a full-funnel demand generation engine in Salesforce (lead → opportunity → order), developing the demand plan against pipeline targets in close coordination with sales, with regular performance
Deine Aufgaben Account-Based Marketing (ABM) Programs: Design and run 1:1, 1:few, and 1:many ABM programs for named target accounts. Own account tiering, segmentation, and personalisation strategy across the entire funnel. Define and maintain target account lists